Marketing For Hair Salons

October 26, 2021 Stan

Product Name: Marketing For Hair Salons

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Description:

It
all started when you became a skilled hairdresser. You
loved meeting people, you loved showing off your creative flair.

Then
after a while, you noticed how much money your boss –
the salon owner – was wedging into his cash register every day. That’s
when you
realized that you were on the wrong side of the fence!

So,
you made a smart and brave move and started your own
salon.

With
your name above the door, staff working hard for you
and respecting you, friends and family being proud of you… it was a
great
lifestyle, right?

Sadly,
before long, the reality struck…

Running a
successful salon wasn’t going to be as
easy as you had imagined.

Now
your salon is barely breaking even. You have
unmotivated staff slouching around the salon, complaining that there is
no work
and how bored they are.

If
business doesn’t pick up soon, then you know you are
going to lose your well trained, expert stylists (and often good
friends) to
the local competition across the street.

Your
dream has suddenly turned into a stressful nightmare.

But like all nightmares, your
current situation can be
ended with a quick wake up call. That’s why, in the next few minutes…

A
system which allows your salon to run much more
smoothly,
with much higher profits,
less advertising costs,
and more repeat
business.

A
system which turns you into the talk of the town… and
the envy of your harsh competition across the street.

A
system that even the most down and out, ready to quit,
barely breaking even salon owners can roll out, rinse and repeat and
wash away
the stress of a struggling salon after putting it into action.

It’s
also very affordable, easy and quick, and will allow
you to start turning the profits back on in a snip.

And
no, it’s not
about spending thousands on
newspaper ads or Yellow Pages listings that don’t work.

It’s
not
about damaging your business with
sales and discounts (that’s a huge “nail in the coffin” mistake for
most salon owners.)

This is not some system that has been
rehashed from the 90’s. It’s a set of modern day marketing
techniques
that
will…

It’s
time to put your
business back on target. It’s
time to start making the kind of money that your old salon boss was
making…
where your dream began, remember?

And it all starts with…

Marketing:
Don’t waste money on advertising, until
you can afford to test it. Use your profits to roll out small local
ads, but
don’t take the risk until you can afford to. Traditional advertising is
not as
effective today, so beware!

Customers:
Money back guarantees don’t matter to
customers… all they care about is a comfortable experience, and
feeling great
when they walk out. Get it wrong once, and you’ll probably never have a
second
chance.

Competition:
What makes your salon worth visiting
over that big brand across the street? What can you offer that they
can’t? What
happens if they introduce a new line of products or services… will
you be
able to quickly adapt? The more unique you are, and the more flexible
and open
to change you are, the less you will have to worry about competition.

Pricing:
Sales and discounts seldom save a
business. If anything, they make your salon look cheap and desperate.
Use
promotions and events, not sales. If you need to cut costs, do it from
the
supply end, don’t take it out of the profits or staff wages.

Cost
Containment: If something isn’t generating
profit or is a time suck, then drop it. Look at what is making the
biggest
margins and really make that a central point of your business.

Debt:
Cash flow kills more businesses than anything
else. If you have to borrow, make sure you have a realistic plan for
repayments. If you’re borrowing just to keep your business above water,
then
you need a new marketing plan, fast.

Losses:
What isn’t generating a profit? Breaking
even is ok, but you can’t afford regular monthly losses to continue.
Look at
your financial reports and records, and see what needs to go. Don’t be
sentimental or emotionally attached; just drop whatever is sucking
money out of
your business. Then focus more time and money on pushing the thing that
are
working instead.

But
that’s not enough. There’s something else you should
know if you want to turn your salon around in record time…

Which
means that if you can control who comes in, you can significantly
increase your repeat customer base.

You
know this already, but do you know how it’s done?

Well,
if not, then let’s get into the real deep and dark
secrets of a profitable salon.

First,
let’s cover some tips for holding onto more
customers…

1.
You need a website (or a better one)

The
web is no longer just about worldwide companies
anymore. Local searches dominate the search engines every day.

People
want to do some research on your salon before they
book these days. This is a great opportunity to sell yourself hands
free.

All
you need to do is include some basic info: hours,
prices, location, contact info, staff names, payments accepted,
products you
carry. There are many inexpensive website builders/designers out there
today.

Want
to cut down staff costs and calls? Then set up an
online booking system that takes care of all your incoming call
bookings. It’s
not that hard to do, and a web programmer can set this up for a
reasonable
price.

There’s
actually a lot of premade solutions that you can
ask a programmer to install, which would drastically cut the costs even
further. Just tell them that you don’t need a solution built, and that
they can
use a premade booking system that integrates into your own site.

Some
salons let their customers have a “duvet
day” where they come in wearing pyjamas. It sounds silly, but these
kinds
of quirks give your salon personality and get people talking about you
in a
good way.

3.
Be smart with any paid advertising

High
profile, upper class clients are not interested in
sales or discounts. Middle class clients are not able to drop in during
working
hours.

You
need to send the right message to the right
demographic for the best response. Do you know who your main target
demographic
is? If so, what would appeal to them the most?

How
can you make it easier for them to make a booking and
come in? Where do they hang out and work? Knowing these things will
allow you
to find ways of reaching them directly, and speaking their language.

4.
Get a better accountant

You
haven’t got time to worry about someone you don’t
trust. You haven’t got time to do it yourself. A good accountant can
really put
money back in your pocket each month… money that could be well spent
on
advertising or marketing to get more repeat customers.

There’s
so much more, this is just the start.

It’s
really not hard to build and keep a profitable salon
once you start to use your natural creativity and flair that you
already have
deep down.

Some
of the tips above might be enough for some salon
owners to stand a chance, but they are only the basics.

We
haven’t even begun to uncover the real, underground,
street level secrets that your competition is using.

And
that’s what you are missing…

The
proven blueprints to actually take your salon
from barely surviving to truly thriving.

And
not just one off jackpots, but daily repeat
customers and month on month profit soaring. More bookings,
busy staff,
bills paid on time.

Today,
I’d like to give you that missing blueprint so you
can save your salon
from going under.

I’ve
already given you some very real advice that works,
but I know you want and need more.

You
need a competitive edge
if you want your salon
doors open next week, next month, next year.

You
can’t just do the same old, obvious and expensive methods
and expect a flurry of new customers like magic.

You
need something that works today, this year and beyond.
Why? Because people have more choice than ever these days, and they are
starting to tune their eyes and ears out of advertising… because
there’s so
much of it.

That’s
why I have created a full A-Z guide which walks you
through modern day marketing, social media marketing and PR techniques
to get more
people calling
your salon and booking an appointment today.

We’re
not
talking about throwing away
thousands on a Yellow Pages ad here. We’re not
talking about
giving discounts and sales which cut into your profits either.

Those
methods should be left behind in the 90’s. They
won’t cut it into today’s fiercely competitive world.

Today,
you need a mix of psychological tactics,
persuasion, loyalty building devices, social media, word of mouth
triggers… things
that
your competition are clueless about.

Inside
the guide below, that is exactly what you will be
getting…

…along with a
wide range of tools to get people
talking about your salon, coming back every month, paying more than
usual,
buying more products, finding you over the competition, and staying
loyal for
life.

And
really, there’s just so much more inside… including
dozens of tricks, tips, short-cuts, resources and ways to save money
and time
in the process.

And in case you were wondering,
here is…

You
will find this guide effective because…

When you put it all together,
it’s safe to say…

It
saves you time and money… no more wasting
cash
on advertising that doesn’t work, no more spending all your time and
energy on
products and services that are losing you cash.

It
uses techniques that your competition aren’t using… you
don’t need to spend thousands on adverts, or have a global brand name
to
succeed with your salon. You simply need a way to reach new customers
cost
effectively, and keep them coming back over and over.

It
doesn’t require outside consultants or companies…
some marketing and PR companies will cost you several small loans
before you
see your first new customer as a result. This system you’re getting
today is
practically free in comparison, and it usually delivers far more
measurable
results.

You
can get started today… no waiting for months
of meetings to take place, no waiting for the post to arrive, no back
and forth
phone calls. You can literally pick this up today and start picking out
new
tricks and methods to get more customers through your door tomorrow.

There’s zero risk… you won’t risk a single
penny
with your investment in this program, unlike many other services which
charge
thousands, and certainly don’t offer the same kind of reassurance or
guarantee.

To
grab this COMPLETE salon profit blueprint, there’s a
download link below. Once you’ve clicked that link, you’ll be taken to
the
order screen to make a secure payment.

You
will then be sent to a Thank You page with the
simple download instructions
within seconds.

That
means you can literally get started today… no
waiting for the postman for the next few days!

The
material is available to read online so simply
download to your computer, or print off. So no matter what, you’ll
always have
a backup copy if you need it.

What
would it mean if you lost your current business?
Could you cope with going back to a regular day job taking orders from
someone
else?

Just
think of all the admin and waiting time to set up
another salon in the future. It’s far easier to hold onto what you’ve
got, than
trying to build it all back up from scratch again, right?

And
besides, it won’t be so easy next time around… as
lenders won’t be so keen to back you after a first failed attempt.

On
the other hand, what would it mean if you kept your
current business, and you found just ten new regular customers this
month?

This system is more than capable
of getting you an extra
ten customers per month. So look at the numbers and see if it makes
sense…

That
puts things into perspective, doesn’t it?

What’s
the worst case scenario?

Maybe
you only get five new customers as a result of this.
What does that compare to potentially losing five more customers by not
taking
action instead?

What’s
it worth to you, personally? What does that success
offer you, your friends and your family?

Maybe
you’re not the only one riding on your salon’s
success. Maybe you have mouths to feed. Maybe you just can’t stand
being
labelled as a failure?

What
would life look like with a wildly profitable salon
buzzing away in the background? All that free time, extra
cash, excitement,
pride. Those are worth fighting for, right?

What
if you ended up with two or three salons? How much
money would that make you? What would you do with that money? Do you
think life
would start to look a bit different, and feel different, with that kind
of
money rolling in each day?

With
all that in mind, wouldn’t you say its worth a little
bit of spare pocket change to invest in my guide?

…and
without spending months wasting time and money on
old advertising methods that no longer work.

I
would – and should – charge more.

However,
the truth is that I know the last thing you need
is another hefty bill. It’s not fair to ask for huge sums of money when
you’re
in a bind already.

Besides,
the way I see it, you’ll like it so much that
you’ll want to hire me or buy more services and products from me in the
future.
Either way, there’s no obligation or pressure.

Just
give it a shot and see what happens.

But despite how small the
investment is, I’d still like to
make sure you are totally happy and protected, with this…

Grab
your copy today, and follow the simple steps I have
created for you.

I’ll
give you an entire 60 days to give it a fair
shot. If you don’t like it, or can’t get going for whatever reason – or
even
for no reason at all – then simply shoot me a quick email and tell me
you’re
not paying for it.

I
won’t ask you any weird questions or try to convince you
to change your mind. You’ll pay nothing, and there will be no hard
feelings.

I
know this guarantee will be abused by the occasional
person, but it’s the only way I can prove to you that I really do stand
behind
my claims and this system.

I
mean, think about it…

If
this was a piece of junk, why would I offer such a
solid guarantee? There’s only one reason I’m offering this risk free
trial…

…
because I know you’ll love it and I wouldn’t be able
to buy it back off you at twice the price!

But
I’ll let YOU be the judge of that, once you get
started.

So
what are you waiting for? Isn’t it time you showed your
friends and family what you’re capable of? Isn’t it time you put your
own
stress levels to bed, and finally got a good night’s sleep?

To
grab this COMPLETE guide to Marketing For Hair Salons system,
there’s an order button below. Once you’ve clicked that button, you’ll
be taken
to the order screen to make a secure payment.

You
will then be able to download your Ebook within
seconds. That means you
can literally get started today… no waiting
for the postman for the next few days!

The
material is available to read online and to download
to your computer. So no matter what, you’ll always have a backup copy
if you
need it.

And with a 60
day
risk free trial, you can simply give it a shot
and see how quick and
easy it is to turn your salon around in record time.

Just remember, it’s
far easier to keep a business
alive than it is trying to start again… there’s just too much hassle,
admin,
begging the banks (who won’t touch you with a 10ft stick the second
time
around.)

You don’t want that, neither do
I. So give this a shot
and see what happens instead. I think you’ll be pleasantly surprised
with how
quickly you will start to see the cash coming back in.

There’s obviously a lot riding
on your success… not
just the pride and freedom for yourself, but the pressure of friends
and family
to support too. If not for yourself, do it for them. Do it for the
quality time
you’ll be able to spend with them.

Who knows, this time next year,
you could be sat on
three or four new salons and on your way to the big league. Can you
imagine
what that would do for your self-confidence, mood and welfare?

Get started today, and see how
far you can go.